Sportstech 2024

A modern homepage for Sportstech

An outdated homepage was redesigned into a modern, user-friendly site: a sleek layout, vibrant visuals and intuitive navigation that make product information easy to reach.

The new design adds engaging content and is optimised for mobile.

The Sportstech homepage on desktop and mobile
Role
UI/UX designer
Timeline
2024
Platform
Website

Products

Products, organised

Category tiles for treadmills, bikes, rowers and strength equipment help people find the right machine fast.

Product category tiles

Sportstech Live

Connected training, front and centre

The Sportstech Live experience is shown next to the products it powers, with bestsellers right below.

The Sportstech Live section and product row

Community

The people behind the equipment

A home-gym story, key numbers and the trainer line-up show the community that comes with every machine.

Home gym section, stats and trainers

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